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Fan Engagement Initiatives Announced for 48th Annual ACM Awards

| 30 March 2013 | Reply


Encino, CA (March 29, 2013) – The Academy of Country Music and dick clark productions are revealing fan engagement initiatives for the 48th Annual Academy of Country Music Awards. Fans will have multiple ways to interact and participate in the events leading up to and throughout the broadcast of the ACM Awards on Sunday, April 7 (8:00 – 11:00 PM, live ET/delayed PT) on the CBS Television Network.   Music fans are encouraged to check out the following interactive elements to participate in the ACM Awards:

  • Fan Voting for Entertainer of the Year and New Artist of the Year –Fans have the power to choose the Academy of Country Music’s Entertainer of the Year, powered by the Ram Truck brand, and New Artist of the Year, presented by Kohl’s, by logging on or via text message using a number that will be announced during the telecast.  Fans are allowed to vote once per day and can cast their vote for New Artist of the Year through the start of the live broadcast and Entertainer of the Year into the third hour of the show.
  • Live Tweets During Broadcast: For the second year in a row, the ACM Awards will curate live tweets from both artists and fans to display on-screen during special parts of the show LIVE on CBS.  To be considered for inclusion, fans must tweet using the official ACM Awards hashtag, #ACMs.
  • Brad Paisley To Turn ACM Fan Jam Audience Into A Multi-Colored Light Show:  Brad Paisley is inviting fans to become a part of his light show at ACM Fan Jam by downloading the Brad Paisley Lightshow app. Using technology from Wham City Lights, the app uses a phone’s hardware to flash colors in sync across its screen, bathing spectators in a vibrant and ever-changing glow.  Fans attending ACM Fan Jam can activate the app to become a part of the interactive performance.  For more information and to download the app, fans can visit
  • Check in on GetGlue for a Chance to Win a Trip to the 2014 ACM Awards: Fans may check-in to the “ACM Awards” now throughout the live telecast of the ACM Awards on April 7st to unlock exclusive stickers at  By checking induring the ACM Awards telecast, fans are entered to win a trip to the 2014 ACM Awards!
  • ACM Social Splash: Fans can visit for a fully interactive social page to get details about all things social media surrounding the ACM Awards; including downloadable images to use for social platforms, “Flat Blake” and “Flat Luke,” and much more!
  • Flat Blake and Flat Luke: No matter where fans are located, they can download their own “Flat Blake” and “Flat Luke” via to photograph themselves and tweet their photos. Flat Blake and Flat Luke can travel with fans on vacation, while grocery shopping, running errands, to school, wherever.  The Academy wants to see where they show up!  Tag photos on Twitter and Instagram with #FlatBluke and #ACMs. Fans should stay tuned for chances to win with #FlatBluke.
  • ACM Awards on Facebook, Twitter and More:  Fans can follow the ACM on Twitter and Instagram (@ACMawards) and on Facebook ( for behind-the-scenes photos and videos from rehearsals, red carpet arrivals, and all of the events during The Week Vegas Goes Country ®. The Academy will participate in Twitter chats on both Monday April 1 (#CMchat) and Thursday April 4 (#ACMstylechat) during The Week Vegas Goes Country. Fans are encouraged to join the conversation using the official hashtag of the ACM Awards, #ACMs.
  • ACM Awards App:  The official mobile app of the Academy of Country Music powered by Mobile Roadie is available now for iPhone and Android users. The free app gives fans everything they need to know about the Academy of Country Music and the ACM Awards, including a schedule for all events throughout The Week Vegas Goes Country®, facts about each ACM nominee, an ACM nominee playlist, exclusive videos, and Dr Pepper photocards.   Frequent users of the app will have the chance to earn Justin badges.  iPhone users can access it via and Android users can access it via
  • ACM Tempo:  The Academy’s quarterly professional member magazine is also available for the 200,000 plus ACM A-List members online. A digital flipbook version of the magazine is shared through a private link exclusively with fans who sign up for the FREE A-List.

About the Academy of Country Music AwardsThe 48th Academy of Country Music Awards is dedicated to honoring and showcasing the biggest names and emerging talent in the country music industry.  The show is produced for television by dick clark productions and will be broadcast LIVE from the MGM Grand Garden Arena in Las Vegas Sunday, April 7, 2013 at 8:00 PM live ET/delayed PT on the CBS Television Network.  Allen Shapiro, Orly Adelson and R.A. Clark are executive producers.  Barry Adelman is producer, and Bob Bardo is the executive in charge of production. Bob Romeo is executive producer for the Academy of Country Music.

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ToddStar - that's me... just a rocking accountant who had dreams of being a rock star. I get to do the next best thing to rocking the globe - I get to take pictures of the lucky ones that do. I love to shoot all genres of music and different types of performers. If it is related to music, I love to photograph it. I get to shoot and hang with not only some of my friends and idols, but some of the coolest people around today.

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