MILEY CYRUS’ “WE CAN’T STOP” VIDEO BECOMES THE FASTEST TO REACH 100 MILLION VIEWS ACROSS VEVO
(Los Angeles – CA) In only 37 days, Miley Cyrus’ music video for “We Can’t Stop” has become the fastest music video to reach CERTIFIED status, VEVO’s milestone for videos delivering 100 million views. The previous record holder was Eminem and Rihanna’s 2010 collaboration “Love the Way You Lie,” which was CERTIFIED by VEVO just 39 days after it premiered.
VEVO’s video view counts represent the only definitive and official metric across all digital platforms because of its far-reaching scale and reach, which includes online, mobile and tablet, connected devices and syndication partner sites like AOL, Facebook, Yahoo! Music and YouTube. Videos “CERTIFIED” by VEVO have achieved a similar milestone to that of the RIAA’s Gold and Platinum certification for audio.
Miley Cyrus premiered the video for her new single “We Can’t Stop” across VEVO on June 19th where it promptly delivered 10.7 million views across the platform in the 24 hours following it’s premiere, which at the time set a record. The video was directed by Diane Martel and shot in Los Angeles. “We Can’t Stop”, which was co-written by Miley along with Mike Will and Rock City and produced by Mike Will is currently available at all digital retail providers.
Miley has been in the studio working on her still untitled RCA Records debut which is due out later this year. Collaborating with renowned producers and songwriters such as Mike Will, Pharrell, Future,Dr. Luke and will.i.am, this album marks a creative evolution for Miley.
Miley Cyrus is a world renowned entertainer with record breaking success in film, television and music. She is a multi-platinum recording artist and has sold over 12 million albums and 20 million tracks in the US alone.
Stream on VEVO: http://smarturl.it/WeCantStopPV
Stream on Soundcloud: http://smarturl.it/MileyCyrusSoundCloud
Download on iTunes: http://smarturl.it/WeCantStop
Download on AmazonMP3: http://smarturl.it/WeCantStopAMZ
Twitter: @mileycyrus
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